A letter from Diane Nelson

Wednesday, September 9th, 2009

By David Hyde

Dear DC Colleagues and Friends,

As hopefully each of you now know, this morning Warner Bros. announced the formation of DC Entertainment, and I’ve been entrusted with the honor of heading up this exciting new venture, reporting to Jeff Robinov, President, Warner Bros. Pictures Group.

DC Entertainment’s mission is to deeply integrate the DC brand and characters into all of Warner Bros.’ creative production and distribution businesses, while maintaining the integrity of the properties and DC’s longstanding commitment to and respect for writers, creators and artists. The founding of DC Entertainment is about Warner Bros. taking DC to the next level and giving DC an even greater degree of focus and prioritization in all the businesses in which we operate—films, television, home entertainment, digital, consumer products and videogames.

You are all an integral part of the success DC has achieved to date and your expertise and support will be essential moving forward – as we raise this brand and collection of characters to even greater heights. Together we can make the next 75 years even more successful and productive than DC’s illustrious 75-year history.

Jeff and I will be in the DC offices next week and will say hello personally at that time. Until then, thank you in advance for your support and continued contributions to DC Comics and the new DC Entertainment.

Best regards,

Diane

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18 Responses to “A letter from Diane Nelson”

  1. brikhed says on :

    darn i won’t be at the DC offices next week to say HI - this is interesting development, DC has the strongest brand of characters but the poorest execution of the product…. maybe the will change soon

  2. gary4362 says on :

    This is an interesting development. However, I would hope this new structure would streamline development of DC properties into other media. This time around maybe Warner Bros. can get a better cast for a Superman movie. One that might include a talented actor in the role of Clark Kent/Superman. The last film was sorely lacking in that department.

  3. Nod Nolan says on :

    Wow…. 80% of the comic industry has changed in less than a fortnight.

    This is definitely exciting times.

  4. talos1 says on :

    Mrs. Nelson sounds like a really nice lady going by what she says in that open letter being addressed to us, heh.

  5. meisterlegion says on :

    I hope this is a positive for DC - it sounds like from this article there is a lot of “office politics” going on.

    Also, this article include a picture of Diane Nelson - enjoy:

    http://www.deadline.com/hollywood/exclusive-warner-bros-jeff-robinov-restructures-dc-comics-diane-nelson-put-in-charge-of-dc-business-existing-dc-titles-pulled-from-producers/

  6. ljacone says on :

    Good luck with the new position, Ms. Nelson. Big changes are afoot at DC and it should be one heck of a ride.

  7. Gorbunov says on :

    Best wishes to Mrs. Nelson. And don’t screw up… please.

  8. virtualbri says on :

    Let’s hope this presents a total reset of the pretty uneven job Warner Bros. has done with adaptation of the characters so far (outside of the latest Batman and DVD stuff) and deeper involvement of actual comic creators in future project.

    I do worry that Mr. Levitz stepping down removes someone who truly cares for comics as a buffer against the vagaries of Hollywood and marketing, and while I wish him the best and hope he gets a full-length Legion title, I’m not sure in any way this is a good thing.

    Please, please prove me wrong.

  9. kukheart says on :

    Hello, I’m sure you will do a great job, please sing Mr. John’s and Mr. Morrison to huge life time contracts as they are our best writers and give them the freedom to do whatever they life. Thanks!

  10. dhacker615 says on :

    Warner Bros. has treated DC properties better than DC has in the years since Jenette Kahn stepped down. In particular, WB animation has turned out consistently great product using Batman, Superman, the Justice League and the Teen Titans.

    In contrast, the comics have been too similar to ones Marvel releases to really differentiate themselves in the marketplace. DC had a unique voice in the Silver Age. There should be ways to tell more adult stories without losing that voice. Vertigo had a really strong voice when it was rolled out, but it loses talent to Marvel constantly.

    It is welcome news to see a top Warner Bros. marketing person take charge of DC. I wish her the best of luck.

  11. kongoman says on :

    “The founding of DC Entertainment is about Warner Bros. taking DC to the next level and giving DC an even greater degree of focus and prioritization in all the businesses in which we operate—films, television, home entertainment, digital, consumer products and videogames.”

    The only thing that concerns me is that there is no actual comment on the publishing side. Hopefully the comics themselves don’t become secondary.

  12. kauffinbauchser says on :

    I fear change.

  13. kennypick says on :

    This generic letter reads like every corporate restructure statement I’ve ever seen. The Disney takeover of Marvel guarantees that I’ll never buy another “Marvel” comic. I worked for a company that was taken over by a Disney exec, so I know how it goes.

    Like DC Comics, the current entertainment company I work for was “restructured” in a very similar fashion… However, it was not for the better.

    I really hope that Nelson’s arrival at DC isn’t a harbinger of watered down, mediocrity-yet-to-come!

    Time will tell.

  14. dcfan1970 says on :

    kongoman: The comics have been secondary for some time now, this simply acknowledges the reality. Dark Knight sold more than 20 million tickets, while every single Bat-book combined didn’t manage 20 million copies total over a full year. DC Entertainment’s goal will be to do that for all the various franchises.

  15. lynks says on :

    I’m a french DCFan and I hope with your new company, you can make a lot of DC DVD (like the series produced by Bruce Timm and the animated movies like Green Lantern: First Flight) in the world (Specially in France), because we have just season 1 of Batman Beyond on sale and some random episodes of other shows. And we have just two animated movies on sale : Batman Beyond: Return of the Joker and Batman: Mystery of the Batwoman.
    I hope so much that new company can do something for that and it can do a magnificent work for every DC’s licenses in other media.

  16. Websnap says on :

    It won’t be any different, other than DC Entertainment can now push movies through this imprint. The reason that DC movies were not only hit and miss but few and far between was that DC movies were made at Warner’s discretion (Didio has always said as much during Comic Con panels). Now, like marvel did when it created Marvel Productions, they can initiate movies instead of waiting for Warner to dip in the well. I’m sure the books will continue as planed.

  17. dazzler1365 says on :

    Wonder Woman Movie? Probably Not Gonna Happen

    It’s really sad that Wonder Woman has not been made yet. The only thing I blame for this is the utter lack of respect and confidence in Hollywood for a woman to carry a major movie role and make it work artistically and financially. The only thing holding this project back is that Hollywood is run by a lot of old farts that still adhere to a macho image of movies, and don’t really want to see women take their place in male driven superhero movie industry.

    Look at it this way: Superman movie came out in 1978, Batman came out what in the early 40’s or something, (as a serial movie), and of course all the later incarnations, but Wonder Woman, let’s just put her on a shelf and let her stagnate. So very sad. Especially since the movie should not be that hard to make. The Lynda Carter TV version did it perfectly.

    Wonder Woman is a comic character whose origin story must be followed to the letter. How else has the character survived since 1941 or 42, in a predominately male drive comic field? The Wonder Woman TV show included all elements of the rich origin story without deviating from any of the source material and it hit with mainstream. The story of this character is very important. Just as important as Superman’s story is. No one EVER messes with Superman or Batman’s story and origin, but somehow people (writers/directors) feel they must somehow bring the female hero into the new age (sex sells!). This just is not right. Portray Wonder Woman based on the George Perez plot for the revamped comic origin of 1987. It had it all; caveman days, greek gods, beautiful amazons, clash of titans type weapons, and even touched on spousal abuse.

    I really don’t see a really good Wonder Woman movie ever being made. My suggestion is to let a woman direct and write the movie. This way it will probably stay much closer to the version that Dr. Moulton originally had in mind. It will be so shameful if a movie is made that will tarnish his image and the excellent work Ms. Lynda Carter did in the TV Show. If Hollywood is going to make this movie, treat it with the respect you give Superman and Batman by following their exact storylines. How hard can that be?

    ps: it would be a good idea for dc execs to occassionally take a look at various Wonder Woman web sites out there. They probive a lot of information on what people who will ultimately go and see a WW movie think and would like to see.

    Good luck Diane!!!

  18. Panels of Awesome! » SCU: Kirby’s Heirs, Levitz Leaving, $1.99 Comics? says on :

    [...] Paul Levitz stepping down as DC President (link) as well as the formation of DC Entertainment. (link) I think it’s a welcome change to Levitz’s position but it’s hard to say what [...]

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